Having become familiar with many of the New Rules of Marketing and PR, our class is truly aware that our goals as marketing and public relations practitioners, our goal is to establish a mutually beneficial relationship with our target customer or individual.
We have been exposed to the many tools used by todays professionals to build and maintain relationships; from podcasts to videos and blogs to twitter, I think it is our responsibility to continue to participate in the online environment, after our class is through.
While no one from our social media course would consider ourselves experts (yet), we are certainly among the cutting edge, within our University, and hopefully other job candidates.
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